In real estate, what does the term "listing" refer to?

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In real estate, the term "listing" specifically refers to the process of marketing a property for sale. This involves creating a formal agreement between a property owner and a real estate agent or broker, allowing the agent to represent the seller and promote the property to potential buyers. The listing typically includes important details about the property, such as its location, features, and asking price, and is often advertised through various channels to reach a wider audience.

This process is crucial in the real estate market, as it establishes a direct line of communication about the property and sets the stage for negotiations and potential sales. By clearly defining the terms of the listing, both the seller and the agent can align their expectations and strategies, ultimately facilitating a smoother transaction. The focus on marketing the property effectively is what distinguishes listings from other real estate concepts.

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